Banca de QUALIFICAÇÃO: BRUNO PEDRO ALVES DE CAMPOS

Uma banca de QUALIFICAÇÃO de DOUTORADO foi cadastrada pelo programa.
STUDENT : BRUNO PEDRO ALVES DE CAMPOS
DATE: 15/01/2025
TIME: 14:00
LOCAL: Híbrida - Auditório da FAU, Prof. Jayme Golubov, https://www.ppgfau.unb.br/component/agenda/agendas
TITLE:

Oscar Niemeyer made headlines: Architecture, Media and Public Image Construction

KEY WORDS:

BRASÍLIA, NIEMEYER, BLOCH, MANCHETE, MAGAZINE

PAGES: 150
BIG AREA: Ciências Sociais Aplicadas
AREA: Arquitetura e Urbanismo
SUMMARY:

The thesis presents an analysis of Oscar Niemeyer's architectural trajectory and production through the publications of the Manchete magazine, exploring its role in the popularization of Brazilian modernist architecture. Niemeyer’s work was disseminated through specialized outlets. However, the research highlights how a widely circulated magazine aimed at the general public contributed to consolidating his image and promoting Brazilian architecture both nationally and internationally. Based on the vast digital archive of Manchete available in the Brazilian Digital Hemeroteca, the research gathers more than 1,000 records related to Niemeyer, including interviews, reports, and images that portray his work, personal life, and cultural impact. The methodology employed organizes this material into thematic categories, such as projects in Brazil and abroad, Brasília, team and partnerships, as well as works exclusively revealed in the magazine’s editions. This approach allows for a detailed analysis of the construction of his public narrative and his impact on architectural historiography. By revealing new perspectives on Niemeyer, the thesis explores the interaction between architecture, media, and society in the architect's career, emphasizing the role of Manchete as a cultural disseminator. The magazine recorded Niemeyer’s innovations and presented them in an accessible, direct, and clear way, linking his works to political, social, and cultural issues. This gap in historiography aims to contribute to a broader understanding of Brazilian modernism. It offers a new reading of the relationship between architecture and communication, showing how magazines played an important role in legitimizing and spreading Niemeyer’s work.

COMMITTEE MEMBERS:
Externa à Instituição - RUTH VERDE ZEI - UPM
Externa à Instituição - JOSÉ CARLOS HUAPAYA ESPINOZA - UFBA
Interna - 1438937 - JOARA CRONEMBERGER RIBEIRO SILVA
Presidente - 2447996 - MARIBEL DEL CARMEN ALIAGA FUENTES
Interno - 1374229 - RICARDO TREVISAN